Building Brands. Building Business.™
We help clients build and strengthen their brand by reconnecting their mission and vision with daily customer interactions.

March 16, 2010
Add to: Facebook Add to: Digg Add to: Del.icoi.us Add to: Reddit Add to: StumbleUpon Add to: Slashdot Add to: Furl Add to: Technorati Add to: Google
NTENmember_badge

An introduction to identifying and leveraging cultural disruption

This workshop will help you better understand how to break old modes of thought and find new ways to gain customers, donors or members, raise money, and keep afloat in the sea of change.

We offer half-day and two-day sessions, designed to help you better understand how to use the changing external forces to shake up your organization and sharpen your mission focus.  Through discussions and interactive exercises, we'll help you learn how to identify and leverage cultural disruption to challenge the conventions preventing growth and improve organizational value.

 

Workshop Benefits

Through the lens of disruption, you'll learn new ways to fine-tune and refocus your organization's mission and create previously unforeseen opportunities for future growth and value.  Key deliverables from the workshop include:

  • Identify the warning signs of disruption within your industry and your organization
  • Discover current disruptive patterns in our culture and the potential impact on your mission
  • Learn how to overcome the personal conventions that cloud our vision of disruptive patterns
  • Explore techniques to challenge mainstream thinking
  • Learn brainstorming tools to identify disruptive issues and create alternatives for growth

 

Workshop Options

Option 1: Half-Day Session

This workshop is an introduction to disruption impact principles.  We help you learn the signs of cultural impact and review past cultural disruptions and the impact of those disruptions on our world today.  We also identify and share current cultural disruptions and customize the session to highlight possible impacts on your industry and on your organization.  Key outcomes include the ability to:

  • Identify warning signs of pending disruptions
  • Respond to early signals of disruption from customers, donors and members
  • Boost your organization's competitive position

 

Option 2: Two-Day Session

Fine-tune your team's skills in identifying disruptive opportunities, creating new ways to get closer to customers (donors and members), cultivating new ideas, ranking projects, setting realistic financial targets and steering clear of fatal pitfalls.  Key outcomes include:

  • Processes and procedures to create valued new products and services
  • Understanding of customer/donor/member Needs, Values and Expectations relative to cultural changes
  • Procedures to identify and respond to disruptive threats
  • Financial model to establish goals and criteria for new opportunities
  • Management process to cultivate new ideas and business growth from disruption

 

Contact us to schedule your workshop or inquire about pricing: Schedule my workshop now